The Global Language of Business

Safe meals and snacks were served to 12,500 athletes during the Hangzhou Asian Games

Case study GS1 China Hangzhou Games
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A top priority of the organisers of the Hangzhou Asian Games was to serve safe food from trusted supply chain partners.

Under the stewardship of Zhejiang AMR, QR Codes powered by GS1 were extensively implemented across the entire end-to-end food supply chain of the Games.

Zero food safety accidents – an accomplishment acknowledged by Thomas Bach, President of the International Olympic Committee.

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